Molson Coors makes Cannabis-infused beverage deal in Canada

[abu afak]

How about a cold one with a cannabis chaser?
Coming to a country just North of you.
Hopefully, All Marijuana will be legal for any/all purpose soon.

Molson Coors makes cannabis-infused beverage deal in Canada
Ben Miller
Published 8 Hours Ago - Denver Business Journal
Weed drinks: Molson Coors partners with Canadian company to make cannabis-infused beverages

Molson Coors Brewing Co. said its Canadian unit is entering into a deal that will develop cannabis-infused beverages in Canada.

The Denver brewer said its Canadian unit, Molson Coors Canada, is teaming with Canadian cannabis producer, The Hydropothecary Corporation (HEXO), to create a joint partnership "to pursue opportunities to develop non-alcoholic, cannabis-infused beverages for the Canadian market following legalization." Marijuana use in Canada will become legal later this year.

"Canada is breaking new ground in the cannabis sector and, as one of the country's leading beverage companies, Molson Coors Canada has a unique opportunity to participate in this exciting and rapidly expanding consumer segment," said Frederic Landtmeters, president and CEO of Molson Coors Canada, in a statement.

Molson Coors Canada will have a 57.5% controlling interest in the joint standalone venture and HEXO will control the remainder.
[.....]
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`

 

[Pogo]

A "joint partnership"

 

[Rustic]

How about a cold one with a cannabis chaser?
Coming to a country just North of you.
Hopefully, All Marijuana will be legal for any/all purpose soon.

Molson Coors makes cannabis-infused beverage deal in Canada
Ben Miller
Published 8 Hours Ago - Denver Business Journal
Weed drinks: Molson Coors partners with Canadian company to make cannabis-infused beverages

Molson Coors Brewing Co. said its Canadian unit is entering into a deal that will develop cannabis-infused beverages in Canada.

The Denver brewer said its Canadian unit, Molson Coors Canada, is teaming with Canadian cannabis producer, The Hydropothecary Corporation (HEXO), to create a joint partnership "to pursue opportunities to develop non-alcoholic, cannabis-infused beverages for the Canadian market following legalization." Marijuana use in Canada will become legal later this year.

"Canada is breaking new ground in the cannabis sector and, as one of the country's leading beverage companies, Molson Coors Canada has a unique opportunity to participate in this exciting and rapidly expanding consumer segment," said Frederic Landtmeters, president and CEO of Molson Coors Canada, in a statement.

Molson Coors Canada will have a 57.5% controlling interest in the joint standalone venture and HEXO will control the remainder.
[.....]
​

`

 

[toobfreak]

How about a cold one with a cannabis chaser?
Coming to a country just North of you.
Hopefully, All Marijuana will be legal for any/all purpose soon.

Molson Coors makes cannabis-infused beverage deal in Canada
Ben Miller
Published 8 Hours Ago - Denver Business Journal
Weed drinks: Molson Coors partners with Canadian company to make cannabis-infused beverages

Molson Coors Brewing Co. said its Canadian unit is entering into a deal that will develop cannabis-infused beverages in Canada.

The Denver brewer said its Canadian unit, Molson Coors Canada, is teaming with Canadian cannabis producer, The Hydropothecary Corporation (HEXO), to create a joint partnership "to pursue opportunities to develop non-alcoholic, cannabis-infused beverages for the Canadian market following legalization." Marijuana use in Canada will become legal later this year.

"Canada is breaking new ground in the cannabis sector and, as one of the country's leading beverage companies, Molson Coors Canada has a unique opportunity to participate in this exciting and rapidly expanding consumer segment," said Frederic Landtmeters, president and CEO of Molson Coors Canada, in a statement.

Molson Coors Canada will have a 57.5% controlling interest in the joint standalone venture and HEXO will control the remainder.
[.....]
​

`

I'm guessing it will simply be Hemp-based for flavoring, and Hemp stalks (long used in the textile industry for their strength) from the male plant have essentially no THC, so don't expect to get high on the beer.

 

[Pogo]

How about a cold one with a cannabis chaser?
Coming to a country just North of you.
Hopefully, All Marijuana will be legal for any/all purpose soon.

Molson Coors makes cannabis-infused beverage deal in Canada
Ben Miller
Published 8 Hours Ago - Denver Business Journal
Weed drinks: Molson Coors partners with Canadian company to make cannabis-infused beverages

Molson Coors Brewing Co. said its Canadian unit is entering into a deal that will develop cannabis-infused beverages in Canada.

The Denver brewer said its Canadian unit, Molson Coors Canada, is teaming with Canadian cannabis producer, The Hydropothecary Corporation (HEXO), to create a joint partnership "to pursue opportunities to develop non-alcoholic, cannabis-infused beverages for the Canadian market following legalization." Marijuana use in Canada will become legal later this year.

"Canada is breaking new ground in the cannabis sector and, as one of the country's leading beverage companies, Molson Coors Canada has a unique opportunity to participate in this exciting and rapidly expanding consumer segment," said Frederic Landtmeters, president and CEO of Molson Coors Canada, in a statement.

Molson Coors Canada will have a 57.5% controlling interest in the joint standalone venture and HEXO will control the remainder.
[.....]
​

`

I'm guessing it will simply be Hemp-based for flavoring, and Hemp stalks (long used in the textile industry for their strength) from the male plant have essentially no THC, so don't expect to get high on the beer.

That would make the exercise pointless. The company says it's acting on cannabis legalization, which is in a few months.

Besides which, hemp is already used in lots of products including food and drink. I've got hemp cereal right over there.

 

[Mr Natural]

A "joint partnership"

Good one!

 

[toobfreak]

I've got hemp cereal right over there.

That explains a lot.