teapartysamurai
Gold Member
- Mar 27, 2010
- 20,056
- 2,562
Read it all here:
CNBC to Stop Using Nielsen for Ratings - WSJ
Now this is hilarious. Outlets such as CNBC complain that Nielson doesn't count those who want CNBC "out of home." They don't count those who watch at airports and offices
Now, maybe i'm behind the times and not thinking of those watching on tablets in airports, BUT what I assume they are talking about is those watching TVs tuned to CNBC at airports.
That, doesn't seem to me, like it should count anyway. You don't have a choice what you watch on a airport TV. Same with TVS (if any) on at the office.
I think this boils down, to a low ratings network, finally giving up on Nielson, because Nielson won't tell them what they want to hear.
CNBC to Stop Using Nielsen for Ratings - WSJ
Now this is hilarious. Outlets such as CNBC complain that Nielson doesn't count those who want CNBC "out of home." They don't count those who watch at airports and offices
Now, maybe i'm behind the times and not thinking of those watching on tablets in airports, BUT what I assume they are talking about is those watching TVs tuned to CNBC at airports.
That, doesn't seem to me, like it should count anyway. You don't have a choice what you watch on a airport TV. Same with TVS (if any) on at the office.
I think this boils down, to a low ratings network, finally giving up on Nielson, because Nielson won't tell them what they want to hear.