State Department Spent $630000 on Facebook Likes

[daveman]

Show a respected source on this story and I will agree.

It's from a wingnut tabloid.

How about:

UNITED STATES DEPARTMENT OF STATE
AND THE BROADCASTING BOARD OF GOVERNORS
OFFICE OF INSPECTOR GENERAL

Page 21:

The coordinator initiated two campaigns in 2011 and 2012, with the goal of building
global outreach platforms for engagement with foreign audiences by increasing the number of
fans on IIP’s four thematic Facebook properties, primarily through advertising as well as through
some page improvements. The bureau spent about $630,000 on the two campaigns and
succeeded in increasing the fans of the English Facebook pages from about 100,000 to more than
2 million for each page. Advertising also helped increase interest in the foreign language pages;
by March 2013, they ranged from 68,000 to more than 450,000 fans.​

Now, the way I see it, you have three options:

1. Condemn the expenditure as a waste,

2. Praise it as good and necessary, despite your earlier claims that the number of Facebook fans is meaningless, or

3. Weasel out of substantive comment.

I'd say you're going for #3.

I would like to know what their actual objective was before a blanket condemnation, but I think it's a waste of money. I could maybe see some benefit to the foreign language outreach but would like more info.

Fetch it for me.

Eat shit, you lazy bastard.

 

[daveman]

dameman thinks usmb friend requests equal actual friends!

Remember, folks, Synthia believes that Facebook is no measure of one's social standing...but Twitter is.

Say, maybe you can promote your record deal on Twitter...?

 

[Synthaholic]

And dameman goes into 'ass-kicked' mode.

 

[daveman]

And dameman goes into 'ass-kicked' mode.

You would know what that's like, wouldn't you, Mr. "The Term 'Record Deal' is Obsolete"?

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