GHook93
Aristotle
- Apr 22, 2007
- 20,150
- 3,524
If you lived in Chicago, then you know Jewel used to be king of the grocery market. Chicagoan didn't say they were going shopping, they said they were going to Jewel. Fastforward to the last 5 years and you see a market leader in decline. Stories aren't as busy as they used to be and most people say Jewel is their last stop if all else fails. It's not just Walmart and Target that have taken the business, but chains like Meijer, Tony's Finer Food, Mariano's etc have been taken marketshare from Jewel.
What is Jewel's issue? Not selection. They have a bigger and better selection that target or Walmart. Quality? Never has been an issue with Jewel. The problem is price!!! As the only Union shop in the grocery industry, they have higher margins than any of their competitors. These higher margins lead to higher prices and lost marketshare to their competitors!
Unions have made Jewel, the once solo market leader, so non-competitive, that store after store is closing and they are fighting for their continued survival!
What is Jewel's issue? Not selection. They have a bigger and better selection that target or Walmart. Quality? Never has been an issue with Jewel. The problem is price!!! As the only Union shop in the grocery industry, they have higher margins than any of their competitors. These higher margins lead to higher prices and lost marketshare to their competitors!
Unions have made Jewel, the once solo market leader, so non-competitive, that store after store is closing and they are fighting for their continued survival!
http://www.chicagobusiness.com/arti...may-have-short-shelf-life-as-part-of-cerberus
Jewel needs to become more price-competitive, Mr. Stern said. They have to eliminate the price disadvantage they have now versus their competitors. Ineffective merchandising and pricing have been the big things contributing to a loss of market share for Jewel in recent years.
Low prices are complicated by the benefit-rich unionized workforce Jewel employs, while most of its rivals are non-union.