Anathema
Crotchety Olde Man
I wonder how they will survive without you.
As a niche sport in the USA, soccer cannot afford to lose large numbers of viewers. Fewer viewers, fewer corporate sponsors and less TV time.
Americans don't watch sporting events to see our teams lose. Especially major events like the Olympics. Why are you seeing archery, rowing and fencing on NBC this year? Because US athletes are winning in them. When we weren't winning, you never saw those events on TV. Soccer was the same way.