This undated image provided by Procter & Gamble shows a photo from the Pick Them Back Up. Its a part of its popular Thank You Mom campaign, showing moms supporting young athletes when they fall down. (AP Photo/Procter & Gamble)
By MAE ANDERSON, Associated Press
NEW YORK The pressure to win during the 2014 Sochi Olympics is nearly as intense for marketers as it is for the athletes themselves.
Which ads did you like or dislike?
Read more @ Going for gold: Olympic ad winners and losers | Las Vegas Review-Journal