Drug makers must state drug cost in their commercials

[my2¢]

Drug makers must begin disclosing their list prices in television commercials this July, the Trump administration announced Wednesday, advancing a plan industry said would confuse consumers and might even run afoul of the First Amendment.
Link: ABC News

I'm all for this!

 

[candycorn]

Drug makers must begin disclosing their list prices in television commercials this July, the Trump administration announced Wednesday, advancing a plan industry said would confuse consumers and might even run afoul of the First Amendment.
Link: ABC News

I'm all for this!

More information is better; always. Be it tax returns, drug prices, etc...

Good job Mr. President.

 

[Dekster]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

 

[Blackrook]

No First Amendment argument would fly in court. Drug companies are already required to disclose possible side-effects.

 

[my2¢]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

 

[candycorn]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

Who may benefit from this....the insurance companies. While investing $0.00 new monies, the insurance company will point out that "Eloquis has advertisements showing a 30 day supply is $415.00. With ____ Plan, you get it for $25 a month." What could be of real benefit is that this could create visible competition between insurance companies about who lowers costs more. Which would drive the costs to the covered consumer downward.

Then, of course, you'll see a partnership between Pfizer and Aetna for their family of drugs vs Bristol and Blue Cross with their family of medications.

 

[Dekster]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

What else does the government require to disclose the pricing of in advertisements?

 

[Dekster]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

Who may benefit from this....the insurance companies. While investing $0.00 new monies, the insurance company will point out that "Eloquis has advertisements showing a 30 day supply is $415.00. With ____ Plan, you get it for $25 a month." What could be of real benefit is that this could create visible competition between insurance companies about who lowers costs more. Which would drive the costs to the covered consumer downward.

Then, of course, you'll see a partnership between Pfizer and Aetna for their family of drugs vs Bristol and Blue Cross with their family of medications.

Not gonna happen as that same insurance company ad would remind people on Plan's X, Y, and Z with them that they are getting screwed on their prescription coverage

 

[Rambunctious]

Drug makers must begin disclosing their list prices in television commercials this July, the Trump administration announced Wednesday, advancing a plan industry said would confuse consumers and might even run afoul of the First Amendment.
Link: ABC News

I'm all for this!

More information is better; always. Be it tax returns, drug prices, etc...

Good job Mr. President.

 

[candycorn]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

Who may benefit from this....the insurance companies. While investing $0.00 new monies, the insurance company will point out that "Eloquis has advertisements showing a 30 day supply is $415.00. With ____ Plan, you get it for $25 a month." What could be of real benefit is that this could create visible competition between insurance companies about who lowers costs more. Which would drive the costs to the covered consumer downward.

Then, of course, you'll see a partnership between Pfizer and Aetna for their family of drugs vs Bristol and Blue Cross with their family of medications.

Not gonna happen as that same insurance company ad would remind people on Plan's X, Y, and Z with them that they are getting screwed on their prescription coverage

Perhaps. It is hard to predict where the billiard balls stop on this.

 

[Rambunctious]

This is over due...when more of these things keep getting fixed under Trump we will all be wondering what the hell has our government been doing?...allowing the abuse of the American people by foreign governments the UN... NATO...special interest groups and corporations...Trump says no more...no more willful abuse of the American people....especially with their healthcare...I really do believe Trump will fix healthcare...he will make our healthcare system great again.....

 

[candycorn]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

What else does the government require to disclose the pricing of in advertisements?

Good point.

How about this...not sure if you watch them or not but when I used to watch This Week with David Brinkley or Meet the Press or Face the Nation etc... you'd see ads from Boeing, Fairchild, Lockheed, and other defense contractors. It'd be cool to see them and others who have them have to reveal the costs overruns on government contracts.

 

[petro]

I would be interested to know what percentage of the cost goes to all that obnoxious advertising. Thanks for ruining every major popular song with a pathetic jingle.
At least we know there is more than enough boner medication on the market.

I will not be asking my doctor if any medication is right for me. He can examine then make any recommendation himself.

 

[Dekster]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

What else does the government require to disclose the pricing of in advertisements?

Good point.

How about this...not sure if you watch them or not but when I used to watch This Week with David Brinkley or Meet the Press or Face the Nation etc... you'd see ads from Boeing, Fairchild, Lockheed, and other defense contractors. It'd be cool to see them and others who have them have to reveal the costs overruns on government contracts.

Doesn't Boeing own them all now? Anyway, if constraining drug prices is the goal, it could be done with the tax code and not some nebular advertising scheme. It could be done with reimportation of drugs sold more cheaply overseas. It could be done with allowing pharmacists to prescribe common medications who could direct patients toward cheaper alternatives. It could be done by shortening the window for generics to come onto the market by mandating licensing of the formulas after a shorter period of time.

 

[candycorn]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

What else does the government require to disclose the pricing of in advertisements?

Good point.

How about this...not sure if you watch them or not but when I used to watch This Week with David Brinkley or Meet the Press or Face the Nation etc... you'd see ads from Boeing, Fairchild, Lockheed, and other defense contractors. It'd be cool to see them and others who have them have to reveal the costs overruns on government contracts.

Doesn't Boeing own them all now? Anyway, if constraining drug prices is the goal, it could be done with the tax code and not some nebular advertising scheme. It could be done with reimportation of drugs sold more cheaply overseas. It could be done with allowing pharmacists to prescribe common medications who could direct patients toward cheaper alternatives. It could be done by shortening the window for generics to come onto the market by mandating licensing of the formulas after a shorter period of time.

I was just going off on a tangent about forcing Boeing or Grumman or whomever has a government contract to list cost over-runs in their advertising. The link in the OP said it was to "shame" the companies....this may work in shaming the defense contractors. LOL

 

[my2¢]

What else does the government require to disclose the pricing of in advertisements?

I can't think of one thing. As far as advertising rules go, I do know the advertising of cigarettes has been off limits since I was about age 10 and the TV networks themselves ban beer being drunk in beer commercials.

Background on Drug Advertising

 

[blastoff]

The problem with this disaster is that it basically outlaws drug ads since different pharmacies pay different amounts and sell drugs for different amounts.

Pretty much the same with anything but there's always the manufacture's list price. Take cars for example. Just ask your doctor.

According to HHS, the 10 most commonly advertised drugs have list prices ranging from $535 to $11,000 per month or usual course of therapy.
From same article linked in OP​

Who may benefit from this....the insurance companies. While investing $0.00 new monies, the insurance company will point out that "Eloquis has advertisements showing a 30 day supply is $415.00. With ____ Plan, you get it for $25 a month." What could be of real benefit is that this could create visible competition between insurance companies about who lowers costs more. Which would drive the costs to the covered consumer downward.

Then, of course, you'll see a partnership between Pfizer and Aetna for their family of drugs vs Bristol and Blue Cross with their family of medications.

Not gonna happen as that same insurance company ad would remind people on Plan's X, Y, and Z with them that they are getting screwed on their prescription coverage

Perhaps. It is hard to predict where the billiard balls stop on this.

Impossible in my case as my billiard balls always seem to be pocket averse.