Let's objectively look at this "now" you speak of...
Nothing can "happen" in the "now". It's not physically possible. Anything that "happens" requires passage of time. We are unable to observe "the now" because of physics. Light must travel from an object to our eyes and our brain must register the image... all of it takes time to happen. By the time we have any realization of "the present" or "the now" that particular moment has passed. In essence, all we have are perceptions of time which has passed. The very most recent passage of time we call the present.
Think about this... The future doesn't exist yet. The past no longer exists. The present takes no time at all. Does time actually exist?
Thoughts and feelings can happen in the now and can flow through time with us through the present. When we experience a holiday it occurs in the now. Days, months, years... etc. Events, competitions, wars, etc can all occur in the now. Relationships can occur in the now. A song, a video, a dance, a fight... the now is the most important aspect of time.
"Keep your concentration here and now where it belongs. Be mindful of the future, but not at the expense of the moment"- Qui Gon mothafuckin' Jinn
The future exists because it has not occurred yet, that's what makes it the future. The past exists because it is no longer occurring, that is what makes it the past.
You trippin'