If I'm going to spend $8-10 for a flick, then I empty my noggin of all pre-conceived notions and sit back for some entertainment. I was entertained. Hell I've watched it a second time.
Although I did feel a bit dirty.
My joke above notwithstanding, I've never seen Avatar. Never been interested.
It's on tv right now. And I have the dvd as well. And yes, I am watching it right now. When it is over, I might pop in the dvd and watch it again. I do the same with LOTR's trilogy.