What's the matter with Kentucky?

State officials and outside experts attribute the smoother rollout to a variety of factors, including intensive testing of the system, a less-flashy but more-efficient website and strong coordination among state agencies involved in the effort.
Maybe the blue states just don't know what the hell they're doing.
 
Kentucky has been cited by numerous sources -- the Wall Street Journal, NPR, the Advisory Board Company -- as among the best of the best marketplaces since its launch. While the federal site has stumbled, Kentucky is being held up as evidence that the marketplace concept can work in practice.

The numbers back it up: more than 26,000 people have enrolled in coverage, more than 50,000 have started applications and more than 300,000 unique visitors have checked out what the marketplace has to offer. For a state with about 625,000 uninsured people, those are promising figures.

President Obama even called Beshear to congratulate him on the exemplary rollout.

It started with the commitment to build the state's own website rather than default to the federal version. Beshear created the exchange via executive order, over the objections of a Republican-controlled state legislature, which sought other means -- including an effort to prevent the exchange from finding office space -- to block the site's creation.

"Each state is unique," Beshear said in explaining his decision. "We felt that we could best address the uniqueness of Kentucky by designing our own exchange instead of trying to take a cookie-cutter approach that of necessity a federal exchange would be."

How Kentucky Built The Country's Best Obamacare Website
 

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